In order to present the key characteristic of “Wisdom,” the team worked together with Gogoro and used the AGV (Automated Guided Vehicle) from the factory’s production line as a vehicle to accurately guide the new motorcycle into and out of the venue according to the scheduled directional flow, just like a model on a runway.

For “Variability,” Gogoro’s design department specially came up with four main themes: “Rainbow,” “Earthy,” “Grey,” and “Alive.” They customized 24 special motorcycle model colors that are different from those that are mass-produced to highlight the diversity and possibility of the performance of the VIVA MIX series.

In response to the brand’s existing image and the characteristics of this newest released model, we designed the mood of the debut show to start from a more mysterious sci-fi feel and move towards brilliant thematic colors.

The performance starts out with partial lighting, gradually revealing the depth and breadth of the space, and continues to extend into a virtual (3D Wireframe) space through the screen, stacking the sense of technology and the feeling of expectation. As the rhythm intensifies, the colors invade and are disassembled and restructured into a world with colors. Then, the motorcycle models enter the runway, where the various color-themed VIVA MIX models appear with the music. The performance will end with a party-like celebratory atmosphere.

This is built from scratch in a space with an area of 7,560 square meters. In order to piece together the correspondence between the audience, AGV, VIVA MIX, lighting, LED, projection. and other special media within the space, we created a simulator using the 3D game engine Unity and tried our best to restore the scene for the reification of the imagination.

At the venue, besides getting the feel of controlling the motorcycle and its comfort when riding, we created an interactive riding experience with the “Total Magic” concept. We simplified the six color systems of VIVA MIX into vertical and horizontal lines, where they interlace to form extremely pure color blocks. When the different VIVA MIX color systems shift around, the sensor will detect color changes and will trigger the projected color blocks to flip and turn the entire space, creating a gradient spectrum, and breaking the boundary between digital and physical realms.